AI training
Train your teams in AI, without losing them along the way.
The real barrier to AI adoption is not technical. It is human. Teams who don’t understand what AI does, managers who don’t know how to oversee it, leadership that doesn’t grasp the risks: that is what makes most projects fail. Precom Digital offers training grounded in operational reality, designed for people who use AI in their daily work, not for data scientists.
Our training courses
AI for teams: understand to adopt
Content
- Demystifying generative AI
- Concrete uses by function (communication, HR, legal, sales)
- Good practices and risks to know
- Hands-on exercises with accessible tools
Practical guide tailored to each function
Managers and AI: govern, frame, decide
Content
- Strategic stakes of AI for organisations
- How to frame usage without stifling innovation
- Data governance and accountability
- Critical reading of AI offers on the market
- Building an internal AI policy
AI policy template adapted to the organisation
Tailor-made AI awareness: 21-day programme
Content
- A progressive approach that builds new habits
- Each day introduces an AI use that can be applied immediately
- Integration into real work routines
- Continuous feedback and adjustment to the context
AI maturity report at the end of the programme
Institutional communication and AI
Content
- AI-assisted content production
- Automating newsletters and reports
- Monitoring and document summaries
- Augmented press relations
- Exercises on real cases from the Moroccan institutional sector
Operational toolkit and usage protocols
What makes our training different
Designed by practitioners
Our trainers have implemented AI in real organisations; they are not theorists.
Grounded in the Moroccan context
Local examples, use cases and regulatory constraints.
People-centred
We work on resistance, cognitive biases and perceptions, not just tools.
Jargon-free
Accessible to non-technical audiences.
Our formats
Talks and keynotes
1–2 hours to raise awareness of AI’s challenges and opportunities among a wide audience.
Hands-on workshops
Half-day to full-day sessions with immediate practice on your use cases.
Long programmes
3 weeks to 3 months to embed lasting practices in your organisation.
Individual AI coaching
Personalised support for leaders and key decision-makers.
Precom Digital
An AI project in mind?
Tell us about your context and we will come back to you with an initial diagnosis.